Product launch social media campaigns, approved in one go
One launch, every channel, one approval.
Group launch posts, images, videos and ads in a collection and approve them together. PQZ writes from the facts you approved about the new product.
Launches fail in the details, not the idea
A launch needs a teaser, a reveal, reminders, a last chance, images for every size, a video and ads, all on the same dates and all saying the same thing.
Spread across tools and people, something always slips: a price that changed, a Story that never went out, an ad with the old name.
PQZ treats the launch as one collection. Every post, image and video lives together, uses the same approved facts and is approved in one step.
A launch planned as one campaign
Teaser, launch, video and ads together
Make a collection for the launch with teaser posts, the launch post, a UGC video and a Meta ad. Move it, approve it and filter the calendar to it as one thing.
Meet the Alder sofa, in six colours. Launching Monday.
Every asset for launch day in one afternoon
Images, carousels and video from the product page
Paste the product page into Repurpose Post and get the carousel, the reel script and the captions. Create Image and Create Video make the visuals.
Put budget behind the launch
Create Ad with launch creative
Use the launch images and video in Create Ad, test five headlines, and let Ads Overview flag what to fix in the first week.
Meet the Alder sofa, made to order in six colours.
A launch in PQZ
Two weeks is plenty.
Add the product
Photos to the Media Library and the launch facts to your Brand Kit.
Create the set
Posts, carousels and a UGC video.
Approve the collection
Review and approve every launch post together.
Launch ads with it
Turn the best posts into Meta ads on launch day.
Template kits for product launches
Each kit is a set of post designs from the PQZ Template Library. Pick one and PQZ rebuilds every post with your logo, colours, products and approved facts.
Everything a launch needs
In one collection.
Teaser
Build anticipation.
Reveal
Launch day posts on every channel.
Reminders
Countdown and last chance.
Product images
Studio and lifestyle scenes.
UGC video
A presenter with the product.
Carousels
Features one slide at a time.
Meta ads
From the best posts.
Short links
Track launch traffic.
Launch report
Create Report after the launch.
Why collections make launches safer
One set of facts
Name, price and date are approved facts, so every post and ad says the same thing.
Move together
If the date moves, reschedule the whole collection at once.
One approval
Stakeholders review every launch post from one link.
Who launches with PQZ
Three launch types.
Features and releases
Posts and carousels from the release notes with Repurpose Post.
Openings and events
Teasers, reminders and a last call as one collection.
Launches, before and after PQZ
The same launch.
Questions about Product launches
How early should I start?
Can ads launch with the posts?
Can I approve everything at once?
What if the date changes?
Can I report on the launch?
Which plan do I need?
Can I launch a product from its web page?
Keep exploring PQZ
Add your next product and have its launch collection ready to approve.