How PQZ Works: From Website Scan to Published Month

How PQZ works, from website scan to a published month

From your website to a month of approved posts in about 30 minutes.

Scan your site, set a plan and approve the month. PQZ publishes to ten social channels, drafts replies to comments and shows what worked, so next month is better.

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PQZ · Dashboard
PQZ Dashboard with the week ahead, channel health and recent activity
THE PROBLEM

Social media shouldn't need five tools and a spreadsheet

A typical social setup is a scheduler, a design tool, a caption generator, an inbox tool, a link-in-bio tool and a spreadsheet that holds it all together. Each tool knows a little, none knows your brand, and you do the joining up.

PQZ runs the whole loop in one app, from learning your brand to reporting what worked. Every step uses the same Brand Kit, and a person approves every post before it goes live.

That also means one login, one bill and one place to look when something goes wrong. The dashboard shows the week ahead, channel health and anything waiting for you, so you can see the state of your social media at a glance every morning.

STEP 1 · LEARN

PQZ learns your brand from your website

About two minutes, then you check it

Type your address. PQZ builds your Brand Kit with logo, colours, fonts, voice, products and facts. You approve the facts posts may use.

✓Website scan in about two minutes
✓Every fact linked to its source
✓Approve before anything is used
northwindstudio.comScan my website
24 pages readAbout 2 minutes
Identity
N
Headings: Playfair · Body: Lato
WarmDirect
Facts found2 to review
Free delivery over $300
/delivery
Approved
Made to order in 4 weeks
/about
Approved
STEP 2 · PLAN AND CREATE

PQZ plans the next 30 days and makes the posts

Images, carousels and videos in your brand

Content Autopilot turns your goal, topics and schedule into 30 days of posts. Create Image and Create Video make the visuals, all from your approved facts and Brand Kit.

✓30 days drafted from one plan
✓Images and videos made for each post
✓Credit total shown before you approve
October
48 posts · 8 channels
Approve month
MTWTFSS
1
2
Carousel
Carousel
3
4
Reel
5
6
7
Image
Image
8
9
UGC video
UGC video
10
11
Image
Image
12
13
14
Carousel
Carousel
15
16
Reel
Reel
17
18
Image
Image
19
20
21
Carousel
Carousel
22
23
UGC video
UGC video
24
25
Image
Image
26
27
28
Reel
Reel
Credits for this month312 of 600
STEP 3 · APPROVE AND PUBLISH

You approve, PQZ publishes and replies

Then results tell you what to do next

Read the month in Approvals and approve in one pass. PQZ publishes at the best time on each channel, drafts replies in Social Inbox and reports results in Social Analytics.

✓Approve a month in one pass
✓Publishing with retries on ten channels
✓Replies and reports from the same facts
N
Northwind StudioInstagram · Oct 14 · 12:00
Post image

The Alder sofa in forest velvet, made to order in our workshop. Tap to see all six colours.

Status
✓Drafted
2Needs approval
3Scheduled
4Published
Nina

Approving the whole month now.

ApproveSend back
HOW IT WORKS IN PQZ

The PQZ loop

Every step is a page in the app.

01

Scan your website

PQZ builds your Brand Kit: logo, colours, fonts, voice, products and approved facts.

02

Set the plan

Content Autopilot turns your goal, topics and schedule into 30 days of drafts.

03

Approve

Review the month in Approvals in one sitting.

04

Publish, reply and learn

PQZ publishes, drafts replies in Social Inbox and reports in Social Analytics.

PQZ · Set up › Brand Kit
PQZ Brand Kit
PQZ · Content Autopilot
Content Autopilot
PQZ · Content › Approvals
PQZ Approvals
PQZ · Reports › Social Analytics
PQZ Social Analytics
WHAT'S INSIDE

Everything happens in one app

Seven menu sections: Create, Discover, Content, Engage, Ads, Reports and Set up.

Create

Create Image, Create Video, Repurpose Post, Remix a Post, Template Library and Media Library.

Discover

Find Trends, Track Competitors and Ad Library.

Content

Content Autopilot, Content Planner, Content Calendar and Approvals.

Engage

Social Inbox, Link Shortener and Link in Bio.

Ads

Ads Overview, Ads Manager, Create Ad, Bulk Ad Launcher, Audience Builder and Ad Automations.

Reports

Social Analytics, Ads Analytics and Create Report.

Set up

Brand Kit, Integrations and Settings.

AI Assistant

Ask PQZ to plan, write or explain anything, from any page.

Dashboard

The week ahead, channel health and what needs you.

IN DETAIL

Your first week

Day one: scan and plan

Type your website, check your Brand Kit, connect your channels and set the Content Autopilot plan. Most people finish in about 30 minutes.

Day two: approve the month

Read the drafted month in Approvals. Edit what you want, send back what you don't, and approve the rest.

Days three to six: publish and reply

PQZ publishes at the right times and fills Social Inbox with suggested replies. You answer in seconds.

Day seven: check and adjust

Look at Social Analytics, keep what worked and adjust the plan. Then buy Pro or Agency to keep going.

After the trial

Pick the plan that fits: Pro for one brand, or Agency for agencies and up to 25 brands. Both are paid once. Your Brand Kit, drafts and connections carry on as they are.

USE CASES

Three ways to run PQZ

Choose per channel.

AUTOPILOT

Hand over the month

PQZ plans, writes and designs. You approve.

ASSISTED

You pick the ideas

You choose topics. PQZ drafts and designs.

MANUAL

You write, PQZ runs the rest

You write every post. PQZ publishes, replies and reports. See ways to work.

BEFORE AND AFTER

Social media, before and after PQZ

The same month.

WITHOUT PQZ
–Five tools and a spreadsheet
–Brand guidelines nobody reads
–Posts written one by one
–Comments answered late
–Reports built by hand
WITH PQZ
✓One app for the whole loop
✓A Brand Kit every draft follows
✓A month planned in one sitting
✓Suggested replies on every thread
✓Analytics and reports built in
FAQ

Questions about How PQZ works

How long does setup take?

About 30 minutes: two minutes for the scan, a few minutes to check your Brand Kit, and the rest to connect channels and set your plan.

Do I need a designer?

No. Create Image and the Template Library use your Brand Kit to make on-brand images and carousels.

Will PQZ post without me?

Only if you change the approval rules. By default every post waits for a yes.

Can I use only part of PQZ?

Yes. Many brands start with Content Autopilot and Approvals and add ads or links later.

Is there a free trial?

Yes. 7 days, no card.

What does PQZ cost after the trial?

Pro is $79 once and Agency is $199 once. See pricing.

What does the AI Assistant do?

Ask PQZ questions or give it jobs in plain words, like "plan my next 30 days" or "what worked best last month?". It knows your brand, calendar and results, and can act for you.

Do I need to connect channels before the scan?

No. Scan first, check your Brand Kit and read the first drafts. Connect channels when you are ready to publish.

RELATED

Keep exploring PQZ

Website scanStep one.READ MORE Content AutopilotStep two.READ MORE ApprovalsStep three.READ MORE Product overviewEvery feature.READ MORE
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